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Gift Cards
 

Gift cards have become enormously popular among consumers. The cards offer customer convenience, because they can fit into a wallet just like a credit card, and flexibility, because customers can use them whenever they want. What do gift cards offer merchants? Brand awareness and extra foot traffic — a marketing goal for most retailers.

The First Data Independent Sales gift card program can help merchants achieve greater sales volume and higher purchase amounts and can improve their customer loyalty. In addition, consumers who purchase gift cards from a merchant act as a walking advertisement and can greatly enhance awareness of that business establishment.

The First Data Independent Sales gift cards come in an assortment of styles or can be custom designed to meet the needs of the merchant. The cards can also be reloaded to fulfill the consumer's preference for gift cards that they can continue to add money to — using it as a type of "budgeting tool." This helps to enhance customer loyalty and offers merchants additional marketing and branding opportunities.

Recommended Terminals
 
First DataTM Retail Solution
Supports: Credit, Debit, Visa®, MasterCard®/ Diners Club®, American Express®, Discover®, JCB®
Uses: Retail, Convenience store (without petroleum), and Restaurants
Connections: Internet
Designed to replace a cash register, the multi-tasking First Data POS Value Exchange Retail Solution helps you process payments, manage inventory, track sales, control costs, improve customer service and better guide business decisions.

Through this combination of a personal computer, business management software and a payment processing system, you can leverage the combined value of three industry leaders: First Data, Microsoft and Hewlett-Packard.

The First Data Retail Solution easily integrates with back-office functions and provides flexibility for future enhancements. It also streamlines your store operations and helps you better manage every aspect of your business.

By integrating payment processing with back-office tools that you’re already using from trusted technology companies, you free up time to focus on your customers and create more personalized service. As a result, you greatly improve customer satisfaction and retention.

Here’s How It Works

The First Data Retail Solution consists of three retail-designed components: a personal computer powered by an Intel® processor at the point-of-sale, a software package leveraging Microsoft technology that handles inventory and customer management, and integrated First Data payment processing that allows you to process a variety of payment types.

This solution processes all major credit cards, including Visa®, MasterCard®/Diners Club®, Discover® and JCB®, as well as PIN and signature debit transactions. It also supports gift cards and, through peripheral products, you can process paper checks using the TeleCheck® Paper Check Acceptance service.

You can use the intuitive Microsoft wizards to implement the software quickly and get your store up and running smoothly. You can even set up prompts for your cashiers to remind them of cross-selling opportunities.

Merchant Advantages:

  • Speed up check-out time with built-in transaction processing
  • Check prices, inventory availability and stock location with ease
  • Create tailored sales programs to drive store traffic
  • Eliminate time-consuming, paper-based tracking
  • Decrease the amount of time spent on store operations
  • Prompt cashiers regarding cross-sell and up-sell opportunities for increased average ticket sale
  • Track customer visits and purchase histories to offer more personalized service
  • Identify sales trends in every department and category to optimize stock levels

Customer Advantages:

  • Expand range of payment options
  • Get personalized attention

Features

  • Intuitive wizards for easy implementation
  • Product support from trusted companies
  • Touch-screen functionality
  • Real-time, customizable sales activity and inventory reports
  • Retail-tested hardware for optimal performance in the most demanding locations
  • Automatically generate purchase orders based on reorder points and restock levels

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*Equipment offer is brought to you by Jack Roessell, Scott Corlew DBA Cardservice 101. Call for details.

  

Services by Cardservice International.
© 2009 First Data Corporation. All Rights Reserved. All trademarks, service marks and trade names referenced in this material are the property of their respective owners. The First Data Independent Sales Agent Program is operated by Cardservice International, Inc. Cardservice International, doing business as First Data Independent Sales (FDIS), is a registered ISO/MSP of Wells Fargo Bank, N.A., Walnut Creek, CA.
American Express requires separate approval.

FDIS Agent #14261 is an Independent Agent Office of Cardservice International


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